The Korean Skincare Phenomenon: How Culture, K-pop and K-dramas Shaped Global Beauty
Korean skincare has taken the world by storm, becoming more than just a beauty routine, it’s a cultural movement. From K-pop idols with flawless complexions to K-drama actors whose glowing skin seems almost unreal, Korean beauty ideals have deeply influenced global standards of skincare and self-care. What was once a local tradition has now become … Read more